Privacy policy

Last Updated: June 2026

At Yanselle, operated by Shantou Yanxi Technology Co., Ltd., we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website, place orders, or interact with our services. We strive for transparency in all our data practices.

1. Information We Collect

We collect information to provide better service, process orders, and improve customer experience:

  • Personal Information: Name, shipping address, billing address, email address, phone number, and payment details (processed securely by third-party providers).
  • Order and Transaction Data: Purchased items, order history, payment status, and delivery information.
  • Automatically Collected Information: IP address, browser type, device information, operating system, referring URLs, and usage data (via cookies, pixels, and analytics tools).
  • Communication Data: Inquiries, support requests, reviews, or feedback you send to us.

We do not collect sensitive personal data (such as health information or government ID numbers) unless necessary for specific services and with your explicit consent.

2. How We Use Your Information

We use the collected information for the following purposes:

  • Processing and fulfilling your orders, including shipping and returns.
  • Providing customer support and responding to inquiries.
  • Sending order confirmations, shipping updates, and important service notifications.
  • Improving our website, products, and services through analytics.
  • Preventing fraud, ensuring security, and complying with legal obligations.
  • With your consent, sending promotional emails or newsletters (you can opt out at any time).

3. Sharing and Disclosure of Information

We do not sell your personal information. We may share data in limited circumstances:

  • With service providers (e.g., shipping carriers like USPS/UPS/FedEx, payment processors, hosting providers, and email service providers) who assist in our operations and are contractually obligated to protect your data.
  • For legal reasons: When required by law, court order, or government request (e.g., tax authorities or law enforcement).
  • In the event of a business transfer (merger, acquisition, or sale of assets), with appropriate protections.
  • With your explicit consent or at your direction.

Our primary operations are in Shantou, China, with U.S. support services. Data may be transferred to and processed in China or the United States, with appropriate safeguards in place.

4. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, loss, misuse, or alteration. This includes encryption for payment data and secure servers. However, no system is completely secure, and we cannot guarantee absolute security.

5. Your Rights and Choices

Depending on your location, you may have rights such as:

  • Accessing, correcting, or deleting your personal information.
  • Opting out of marketing communications (via unsubscribe link or by contacting us).
  • For California residents (under CCPA/CPRA): Rights to know, delete, correct, and opt out of the sale of personal information (we do not sell data).
  • Limiting the use of sensitive personal information (if applicable).

To exercise these rights, email us at info@yanselle.com. We will respond within a reasonable timeframe (typically 30 days).

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance user experience, analyze traffic, and personalize content. You can manage cookie preferences through your browser settings. We also use third-party analytics tools (e.g., Google Analytics) that may collect anonymous usage data.

7. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect data from children. If we learn we have collected such data, we will delete it promptly.

8. Changes to This Privacy Policy

We may update this policy periodically. Changes will be posted here with an updated “Last Updated” date. Continued use of our services after changes constitutes acceptance of the new policy.

9. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

  • Email: info@yanselle.com
  • Phone: +1 309-360-9588 (U.S. Eastern Time business hours)
  • U.S. Service Address: 231 W 29th St, New York, NY 10001
  • China Operations: Room 1301, Units 1309–1310, No. 11 Keji Middle Road, High-Tech Zone, Shantou, China